Microsoft Seeks to Knock Out Sony
"During an interview at Microsoft’s Worldwide Partner Conference, CEO Steve Ballmer predicted that Microsoft would soon steal the game crown from Sony: ‘We may still be losing money, but we have gone from nowhere to a significant player with a whole different approach. I bet we can take Sony next generation.’
"Indeed, Microsoft has made progress, signing up more than 1 million subscribers for Xbox Live, the online game service the company launched in late 2002."
Steve Musil. Week In Review: Ballmer Guns for Sony. News.com. July 16, 2004.
Ina Fried. Ballmer: Xbox ‘Can Take Sony’. News.com. July 14, 2004.
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