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"Satellite radio subscriptions are likely to climb to more than 20 million in the next five years, driven by early adopters of the technology with above-average incomes, according to a study released on Tuesday.

"After that, however, the industry will have to consider price reductions or other measures to sustain rapid growth, the study concluded."

Paul Bond. Digital Audio’s Future Loud, Clear. Reuters. April 13, 2005.

See also:
Dinesh C. Sharma. Study: Digital Audio to Surge. ZDNet. April 12, 2005.

Forrester. Forrester Research Defines The Future Of Digital Audio � New Report Forecasts Growth Of Satellite Radio And Podcasting. (Press Release.) April 12, 2005.

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